exhibition
27 November 2024 > 23 March 2025

MemorabileIpermoda

galleria 5
curated by Maria Luisa Frisa

opening hours

Monday closed
Tuesday to Sunday 11 am – 7 pm

more information

An articulated constellation of objects that are evoking, questioning and rendering fashion’s aspiration to be memorable.

Clothes, accessories, images, Memorabile. Ipermoda explores the present and the role of fashion between 2015 and today in the world’s creative and economic structure, in design practices, in the use of increasingly sophisticated technologies, in protagonists and co-protagonists.

Memorabile. Ipermoda are the paths and design complicities of authors and between authors, the new forms of authorship such as that of stylists, who act in a dimension that is one of relationship and confrontation with the different creative practices, processes, techniques, values that shape the languages and production models of fashion. These are the utopian visions that fashion proposes and raise questions that are not only ethical. It is the creative relationship between time and archives. It is the role of the creative director within large luxury groups. And at the same time, the role of independent design.


In collaboration with Camera Nazionale della Moda Italiana.

header: Viktor & Rolf Couture Spring 2023. Runway at Viktor & Rolf Couture Spring 2023, Paris, France, January 25, 2023. Photo Giovanni Giannoni/WWD/via Getty Images.